Design Without Excess
Quiet visual systems for brands that aspire to communicate their messages more effectively, while utilizing fewer design elements, all the while maintaining a sophisticated and polished presence in a competitive market.
Identity Starter
IDENTITY STARTER — From $350
For new brands seeking a minimal but intentional foundation.
Wordmark or icon-based logo
Primary typography system
Color palette (3–4 core tones)
1 concept round + 1 revision
Final delivery in print + digital formats
🡆 Best for personal brands, solo founders, or experimental projects
CORE VISUAL SYSTEM
CORE VISUAL SYSTEM — From $750
For brands ready to step into the world with a cohesive, quiet identity.
Logo suite (primary, alternate, mark)
Full typography system (headlines, body, web-safe)
Extended color palette (5–6 tones)
Creative direction moodboard
Application mockups (IG, packaging, or web)
2 concepts + 2 rounds of refinement
🡆 Best for start-ups, creative labels, DTC brands
FULL STUDIO PACKAGE
FULL STUDIO PACKAGE — From $1500
The complete OFF FORM experience — clarity, system, and digital presence.
Full brand identity system (logo, type, color, voice)
Creative direction deck
1-page website layout (Framer, Notion, or Cargo)
Mockups for web, merch, or packaging
Clothing tag or label design (optional)
3 concepts + 3 rounds of refinement
🡆 Best for founders building something long-term
Contact us
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